Comparison
CiteFinder vs Scrunch
Both track whether AI assistants recommend your brand. The short version: Scrunch is the better fit for mid-size and larger brands that need hundreds of tracked prompts across many products. CiteFinder is the better fit if you want every major AI engine included from $49 a month, and a report that tells you what to do next.
| CiteFinder | Scrunch | |
|---|---|---|
| Entry price | $49/month | $300/month ($250/month billed annually) |
| AI engines on the entry plan | 7, all included: ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Claude, Perplexity, Microsoft Copilot | ChatGPT, Claude, Gemini, Perplexity, Google AI Mode, Google AI Overviews and Meta AI |
| Paid add-ons | None | None listed |
| Questions tracked | 25 buyer questions per brand, which you can edit | 350 custom prompts on Starter |
| Plans | Starter $49/mo: 1 brand · Pro $129/mo: 3 brands · Agency $349/mo: 10 client brands, white-label · Yearly billing: 2 months free | Starter $300/mo, or $250/mo billed annually: 350 custom prompts, 1,000 industry prompts · Growth $500/mo, or $417/mo billed annually: 700 custom prompts, 2,500 industry prompts · Enterprise: custom |
Scrunch details are from its pricing page, checked October 30, 2026. Prices change; check there before you buy.
Where Scrunch is stronger
- Far more prompts: 350 custom plus 1,000 industry prompts on Starter.
- Covers Meta AI.
- Built for larger brands with many products.
Where CiteFinder is stronger
- Every major engine on every plan, including Claude, Perplexity and Google AI Mode, with no add-ons.
- Each report ends in an action plan: the questions you're missing and who AI names instead, page briefs for those questions, and the cited pages to get on.
- A site readiness check (AI crawler access, llms.txt, schema, readable text) on every scan.
- A free scan with no signup, and white-label client reports and share links on the Agency plan.
Questions
Is CiteFinder cheaper than Scrunch?
CiteFinder starts at $49/month with all 7 engines included. Scrunch starts at $300/month ($250/month billed annually).
Which AI engines does Scrunch track?
On its entry plan: ChatGPT, Claude, Gemini, Perplexity, Google AI Mode, Google AI Overviews and Meta AI. CiteFinder tracks 7, all included: ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Claude, Perplexity, Microsoft Copilot.
What does CiteFinder do that a tracker doesn't?
Every report ends with an action plan: the buyer questions where AI names your competitors instead of you, a page brief for each, the cited pages that feature your rivals but not you, and a site readiness check.
When should I choose Scrunch instead?
Choose Scrunch for mid-size and larger brands that need hundreds of tracked prompts across many products. We'd rather you pick the right tool.
Comparing more tools? See the best AI visibility tools in 2026.
See whether AI recommends your brand
Free scan, no signup: 3 buyer questions across 7 AI engines, with the rivals AI names instead of you.
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